Advantages of Forward Integration
Benefits of forward integration The most important reasons to consider forward integration include. Advantages Pros Positives Benefits of Forward Integration 1. Vertical Integration Strategy Advantages Disadvantages Types This strategy is carried out when the company desires to achieve higher economies of scale and larger market share. . The main advantage of forward integration is that it gives the ability to have complete control over the distribution aspect of the supply chain. More direct control on the distribution of the products can add to the bottom line. Selling to the customers directly can reduce the costs of distribution. The main spirit of forward integration is to enhance a companys competitiveness. Disadvantages of Forward Integration. By partnering with or purchasing other vendors proprietary information property or technologies can create local access that may have been unavailable to a brand and business
